Email Marketing - How I Email for Maximum Effectiveness

I am not even sure I should write this, but since the title is already there, I will. You see, I am on track this month to earn about $1.2 per name on my subscriber list.

When I first got started 3 months ago in list building, I thought I might be able to get to 50 cents or even 75 cents per subscriber. I mean, thats what the big boys are doing, right?

This is what I am doing:

(By the way, I have no idea which of these is the reason I am converting like I am, I just know that this is what I do, and I know my numbers and my paypal account balance)

1) I write my own emails. I have found through experience that my response rates are up to 10 times higher when I write the email myself, rather than use the prewritten email from the affiliate program.

2) I write to my subscribers with the same tone of voice that I would use with you if we were both sitting on my front porch watching the sun go down one evening, drinking a glass of iced tea. I simply talk to people in my emails like I am writing now - very conversationally - the same way I do with my friends. I dont change anything online.

3) I only mail my subscribers useful information. I want my subscribers to always have a great experience when they are reading my emails. If you are on a lot of lists, you no doubt have days where the same affiliate email goes out to you from like 10 different email lists. I generally dont participate in that stuff - the product must be really, really good!

4) I ask questions of my subscribers. I ask them what their struggles are online. What types of products do they need? What are their greatest stumbling blocks to success online? When they answer my question, I shoot back an email with a response. This one step creates a huge amount of reader loyalty.

Are you interested in learning how to build a profitable mailing list? Click here: List Building

Do you want my free book, 15 Steps to Internet Success? Click here: Internet Marketing Success

Sean Mize is an online author and internet marketer, and produces internet marketing training materials.

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